An AI Addiction Recovery App for the Hours Your Programs Can't Cover
Cravings don’t keep business hours, and neither can the people you’re responsible for. MAI Support is an AI-powered peer support app for addiction recovery that treatment centers, employers, and responsible gambling operators sponsor for their people: available 24/7, grounded in cognitive behavioral techniques, and HIPAA-compliant.
- Showcased at Microsoft Build 2024
- HIPAA-compliant
What Recovery Gap Does Your Organization Need to Close?
Every organization that sponsors MAI Support is solving the same problem in a different setting: people in recovery need help at hours when no one on staff is available. Here is the job each partner hires MAI Support to do.
Keep alumni engaged after discharge
The weeks after treatment are when support matters most, and when your team sees patients least.
Daily check-ins, 24/7 conversations, and progress tracking keep alumni connected to their aftercare plan between appointments.
Support employees in recovery between EAP sessions
Counseling is scheduled. Cravings and stress aren’t, and employees rarely call HR at 11 p.m.
Private, always-on support employees can open any hour, alongside the EAP and benefits you already offer.
Offer real help the moment a customer asks
Limits and self-exclusion tools matter, but a customer who reaches out needs someone to talk to right away.
Confidential, 24/7 support with a dedicated gambling recovery program, delivered as part of your responsible gambling commitment.
Why Does Recovery Support Need to Run 24/7?
Cravings, stress, and relapse risk don’t keep office hours. Most people with a substance use disorder never receive treatment, and those who do spend most of their week between appointments, on their own. MAI Support is designed for exactly those in-between hours.
Americans aged 12+ had a substance use disorder in 2023.
people who needed substance use treatment in 2023 received it (23.6%).
Source: SAMHSA, 2023 NSDUH highlights
How Does MAI Support Work for Organizations?
You sponsor access, your people download the app, and MAI Support starts helping on day one. No new hardware, clinical staff, or IT integration is needed to launch. Your people get private, always-on support, and your organization gets a simple recovery benefit that scales.
Partner with MAI
Book a demo, choose who you want to support, and complete a short onboarding call with our team.
Share access
Employees, members, or patients download MAI Support on iOS or Android and set up a private profile.
Support starts right away
MAI begins daily check-ins, real-time conversations, and progress tracking tailored to each person’s program.
What Do People Get Inside the MAI Support App?
Each person gets a private AI companion trained with empathy and compassion, available whenever they need to talk. Alongside real-time conversations, the app tracks behavior patterns, runs guided recovery programs, and shows personal trends, so users can watch their own progress build week over week.
Real-time support
Help managing impulses and cravings the moment they hit, day or night.
Daily check-ins
Short, consistent touchpoints that keep recovery top of mind.
Behavior tracking
MAI spots patterns and turns them into personal, actionable insights.
Guided programs
Structured recovery programs with a clear view of each person's status.
Trends
Hours, sessions, and time per program, visualized month by month.
Conversation history
Every conversation saved privately, so progress builds on itself.
How Does MAI Support Fit With Therapy and EAP Counseling?
MAI Support complements the care your people already have. Therapists, counselors, and EAP providers handle diagnosis and treatment during scheduled sessions. MAI Support covers the hours in between with real-time conversations and daily check-ins, keeping people connected to their recovery plan until their next appointment.
| Need | Therapy & EAP counseling | MAI Support |
|---|---|---|
| When support is available | During booked sessions | 24/7, including nights and weekends |
| Help in the moment of a craving | Depends on the next available appointment | Immediate, real-time conversation |
| Daily check-ins and progress tracking | Varies by provider | Built in for every user |
| Clinical diagnosis and treatment | Yes | No. MAI supports, not replaces, clinical care |
| Scales to a whole workforce or population | Limited by clinician capacity | Yes, no added staff required |
How Did Beta Testers Respond to MAI Support?
97% of beta testers found setup clear and 74% wanted to keep using MAI Support after their trial. MAI’s team surveyed 62 testers by phone, text, and email on setup, usability, and whether they would stay with it.
Source: MAI Support beta tester survey (n = 62).
People adopt it fast. Sponsorship takes cost off the table.
Nearly every tester got set up from the instructions alone, and three in four wanted to keep going. Several testers said price was the one thing that would stop them. When your organization sponsors access, the people you serve use MAI Support at no cost to them.
“It asked good meaningful questions and gave excellent advice. It was the first app I've found that I felt I could actually interact with.”Michelle, beta tester
“The direct questions were amazing and helpful. The return questions in reply to what's said or asked is beautiful, it's like you're talking to a real person.”Anthony, beta tester
“I'd try it out longer if I could, I just don't have the money for it. It was simple and easy to use.”Victorianna, beta tester
“It's always nice to have the most support on your side when trying to overcome such a difficult disease.”Alecia, beta tester
What Is MAI Support Built On?
MAI Support is built on cognitive behavioral techniques (CBT), a widely studied approach that helps people recognize and change the thoughts and behaviors behind substance use. CBT is one of the behavioral therapies described in the National Institute on Drug Abuse’s Principles of Drug Addiction Treatment. Its AI adapts to each person through continuous learning and reinforcement learning with human feedback (RLHF), with privacy protections built in from the start.
MAI Support is delivered on the Synergetics AI platform. Read the launch announcement.
Who Built MAI Support?
Members of the addiction recovery community founded MAI Support, together with technologists who have built and scaled AI and mobile products. CEO Alex Montorro brings more than 30 years in recovery, a seat on the International Problem Gambling board, and a career in finance leadership. CTO Raghu Bala brings a track record of AI and mobile product launches and startup exits.
Alex Montorro
A former CFO with more than 30 years in recovery, Alex serves on the International Problem Gambling board and brings that lived experience to building MAI Support.
Raghu Bala
An AI and mobile application expert with a Wharton MBA, multiple startup exits, and experience teaching at MIT.
Frequently Asked Questions About MAI Support
What is MAI Support?
MAI Support is an AI-powered peer support app for addiction recovery. Treatment centers, employers, and responsible gambling operators sponsor it for the people they serve. It offers 24/7 conversations grounded in cognitive behavioral techniques, daily check-ins, and progress tracking, so support continues between appointments and outside business hours.
How can treatment centers support patients after discharge?
Most treatment centers pair an aftercare plan or alumni program with ongoing contact after discharge. MAI Support adds a 24/7 layer to that plan: alumni get daily check-ins, real-time conversations when cravings hit, and progress tracking, while your team keeps running its existing aftercare and alumni services. No added staff is needed.
How can employers offer addiction recovery support to employees?
Employers usually offer recovery support through an EAP, health plan, or wellbeing benefit. MAI Support fits alongside those: your organization sponsors access, employees download the app, and they get private, always-on support between counseling sessions. Employers do not see individual conversations.
What responsible gambling tools can operators offer customers?
Common responsible gambling tools include deposit and time limits, self-exclusion, reality checks, and referrals to support services. MAI Support adds confidential, on-demand help: operators can give customers who ask for support 24/7 access to an AI companion with a dedicated gambling recovery program.
Is MAI Support HIPAA compliant?
Yes. MAI Support is HIPAA-compliant, and conversations stay private to each user. Organizations evaluating MAI Support can review security and compliance details during the demo process.
Can our organization see what employees or patients say?
No. Conversations stay private to each user. Sponsoring organizations provide access for their people but do not read individual conversations.
Does MAI Support replace therapy or an EAP?
No. MAI Support complements clinical care and employee assistance programs rather than replacing them. It fills the hours between scheduled sessions, when cravings and stress often peak, and keeps people engaged with the recovery plan they already have with their therapist, counselor, or treatment provider.
How do organizations roll out MAI Support?
Rollout starts with a demo and a short onboarding call. Your team shares access with the people you want to support, they download the app on iOS or Android, and MAI Support begins daily check-ins right away. No new hardware, clinical staff, or IT integration is required to start.
Is MAI Support a crisis service?
No. MAI Support offers everyday recovery support, not emergency care. Anyone in crisis or immediate danger in the United States should call or text 988 to reach the 988 Suicide & Crisis Lifeline, or call 911. Outside the United States, contact your local emergency number.
See MAI Support in Action
Get a walkthrough tailored to your organization and the people you want to support.
- Live app walkthrough
- Rollout plan for your team, members, or patients
- Privacy and compliance answers for your stakeholders
HIPAA-compliant · Showcased at Microsoft Build 2024
By submitting, you agree to our Privacy Policy.
In crisis? MAI Support is not an emergency service. In the U.S., call or text 988 to reach the 988 Suicide & Crisis Lifeline, or call 911. Outside the U.S., contact your local emergency number.
MAI Support provides recovery support and is not a substitute for professional medical advice, diagnosis, or treatment. Always seek the advice of a qualified health provider with any questions about a medical condition.
Last updated: